Case study template
B2B SaaS baseline: from weak answer coverage to a shippable weekly plan
Template: a B2B SaaS team used VisibleMax to baseline AI visibility, close crawler and comparison gaps, and operate a weekly fix loop. Replace with measured outcomes before publishing.
This is a template draft — not a verified customer story. Metrics and names are placeholders until replaced with permissioned outcomes.
Customer
[SaaS customer — TBD] · B2B SaaS
Challenge
- What was broken or invisible in AI answers?
- What had they already tried (SEO, content, ads)?
Approach
- First scan and evidence-linked findings prioritized.
- Weekly plan + Content Studio assets shipped (list concrete pages).
- Rescans / probes used to verify change.
Results
- Structural score or finding closure (with before/after).
- Any verified assistant mention changes — only if measured.
- Optional attribution outcomes if vm.js was installed.
Metrics
- Score before: [n]
- Score after: [n]
- Findings closed: [n]
Quote
“[Optional customer quote — only with permission]” — [Name, role]