Case study template
Agency workflow: evidence-linked reports instead of AI-visibility slides
Template: an agency standardized scans, public report links, and weekly plans across clients. Replace with permissioned client outcomes before publishing.
This is a template draft — not a verified customer story. Metrics and names are placeholders until replaced with permissioned outcomes.
Customer
[Agency — TBD] · Agency
Challenge
- What was broken or invisible in AI answers?
- What had they already tried (SEO, content, ads)?
Approach
- First scan and evidence-linked findings prioritized.
- Weekly plan + Content Studio assets shipped (list concrete pages).
- Rescans / probes used to verify change.
Results
- Structural score or finding closure (with before/after).
- Any verified assistant mention changes — only if measured.
- Optional attribution outcomes if vm.js was installed.
Metrics
- Score before: [n]
- Score after: [n]
- Findings closed: [n]
Quote
“[Optional customer quote — only with permission]” — [Name, role]